DESIGN WINE
To the relief of many, a visit to a winery no longer has to resemble an agricultural outing with the mandatory trudging along dirt paths and in dark cellars listening to winegrowers go on and on about the terroir of their cru. Wineries — and not just in the newer wine-producing regions — are starting to wake up to today’s design sensibilities.
With winery buildings now often designed by famous architects, and with spectacular winery hotels, wineries with luxurious spas, cool wine-tasting bars, and imaginative wine shops popping up everywhere, the once stuffy wine culture is beginning to feel a bit more like something that even someone without a burning interest in either viti- or viniculture could enjoy.